HxGN BlogArticle

Perceptality – Fusing Reality and Perception

Perception and reality are considered to be two different things.

Perception is what we take in through our senses. Perception is subjective. It can be brilliant and full of emotional visions, however, it can miss details and obstacles.

Reality is objective. It is what it is and pretty much without emotions. Reality is, well, what is real.

Hexagon Geosystems is fusing perception and reality before, during and after projects, empowering professionals to manage their projects with higher quality and efficiency.

The Power of Digital Realities

At the beginning of every successful project stands a plan that is based on true assumptions – this is necessary to avoid surprises during execution. While executing, continued progress monitoring is mandatory to ensure that different parties involved are aligned with the overall plan. And at the end, the verification process documents what was built was built as planned.

Hexagon Geosystems, through the power of its wide range of reality capture and surveying solutions and the immersive experience of intuitive cloud-based software, supports all project phases. By mirroring the reality in the digital world through our innovative sensor solutions, we create accurate digital realities that are applied by architects and engineers to align their perception to how it is planned and should be executed with what is and happened in reality. Digital realities are the true representation of the real world in digital form, they are at the heart of every successful project. Digital realities have the power to fuse perception and reality before, during and after projects.

Breaking down barriers to brilliance

Bringing about the democratisation of what was once thought of as a necessity only for the experienced professional, 3D technology is moving from the expert arena to the everyone environment. By simplifying operations, even to the single touch of a button, the barriers of entry to technology are breaking down.

In the Geosystems track at HxGN LIVE, we’re taking what has historically been our exclusive technology and making it inclusive for all. You can experience how simple laser scanning can be with the new Leica BLK360 imaging laser scanner. With the right tools from us, plus your own inspirational brilliance, you’ll see how easy it is to have a breakthrough to your own digital reality.

The best is yet to come

As far as we’ve come in technology, I know there is still more just on the horizon. It is human nature to always strive forward, and I’m excited to share with you what we continue to innovate.

In the Geosystems track, you’ll find all you need to explore your own horizons. We’ll show you the way and we’ll provide you solutions, but it’s your inspiration and desire that will drive the creation of digital realities.

Discovering where perception and reality merge for one incredible digital reality to advance our world – this is the shape of potential. Shaping smart change.

Juergen Dold

Jürgen Dold has been with Hexagon since 1995. In 2021, after serving in a strategic leadership role where he was responsible for the vision, strategy and portfolio roadmaps of Hexagon’s Geosystems, Geospatial and Safety & Infrastructure divisions, he assumed the role of executive vice president, to lead key enterprise-wide initiatives. Dold is responsible for Hexagon’s focus on the content and platforms necessary to power and operate Smart Digital Reality™ applications and experiences that empower growth within Hexagon’s existing markets and offer rapid expansion into new market segments. Before joining Hexagon, he served as academic counsel and assistant professor at Technical University of Braunschweig, Germany, and held various management positions within Leica Geosystems. Dold holds a Master of Science and a Ph.D. in engineering.